In the press
Independent coverage of my work across travel, childcare, and AI.
Most of my earlier companies were built in China, so much of the original coverage is in Chinese. Each entry includes English context, a full translation, and source material where available, so readers can see the work in the setting where it happened.
Beijing Business Today (北京商报) — At-Home Teachers: Exploring New Business Opportunities in Personalized Education
2020-11-20 · Chinese
During the pandemic, the demand for home learning and care for kindergarten and preschool children increased. The new business model of 'At-Home Teachers' emerged in the early-education market, providing personalized education services, reducing education costs, and promoting the rapid development of personalized education. Na Yao believes that personalized education can better meet the needs of Chinese families, providing high-quality early education for children while bringing new development opportunities to the education industry.
People's Daily (人民日报) — New Employment Forms Emerge
2020-09-02 · Chinese
Due to the pandemic, kindergartens were closed, and the Moremom platform helped kindergarten and preschool teachers find employment by taking online orders to become at-home teachers, meeting new demands from parents and promoting the development of personalized education. Na Yao stated that this new form of employment not only solved the employment problem for teachers but also provided flexible education choices for parents, reflecting the strong adaptability and innovative potential of the internet in responding to emergencies.
Cover News (封面新闻) — New Trends in Online Education: AI Integration Enhances Teaching and Boosts Efficiency
2020-08-26 · Chinese
Covered new trends in online education, featuring how Moremom used technology to enhance teaching quality and lift operational efficiency in community childcare.
Huaxi Metropolitan Daily (华西都市报) — Na Yao, CEO of Moremom: Creating a Borderless Offline School Using Internet Methods
2020-08-15 · Chinese
Moremom focuses on deepening the education industry supply chain and launched the 'At-Home Teacher' service, using standardized and modularized educational products to provide personalized home education services. Na Yao stated that Moremom standardizes educational production elements through the internet platform, making education services frequent and low-cost, meeting parents' personalized needs. She believes internet methods can reduce education costs, improve service quality, and promote the equitable distribution of educational resources.
NHK WORLD-JAPAN — Sharing the Caring in China
2019-05-07 · English
The sharing economy is transforming parenting in China, with platforms like Moremom offering innovative solutions. Founder Na Yao emphasizes the benefits, including reduced childcare costs and a sense of accomplishment for full-time moms. Families who use the app highlight the value of community parenting and flexible, affordable classes; strict screening ensures trust. Moremom is addressing high educational expenses and low birth rates, making parenting more accessible and rewarding.
Beijing Business Today (北京商报) — Tujia's Acquisition of Fishtrip Breaks into the Overseas Market
2018-02-01 · Chinese
Tujia CEO Changle Yang stated: "In overseas homestay development, Fishtrip is undoubtedly a leader. We highly value the team's strong execution, their innovative and pragmatic spirit, and their keen business sense—especially their efficient overseas homestay supply chain." Tujia acquired Fishtrip and formed a new overseas business unit to strengthen its supply chain in the overseas homestay market. Na Yao noted that the merged team would better serve Chinese outbound travelers with high-quality accommodation and service.
Economic Daily (经济日报) — Fishtrip's Global Adventure
2017-06-22 · Chinese
Na Yao and her technical partner Xunzhang Huang founded Fishtrip to reshape the travel-industry supply chain with internet technology. Through its 'Travel Hunter' platform, Fishtrip used a crowdsourcing model—mobilizing travel enthusiasts and locals to gather high-quality lodging resources—to expand into overseas destinations at low cost. Na Yao emphasized that standardizing and modularizing the long service chain not only improved the user experience but also addressed the information asymmetry of traditional tourism.
China Government Network (中国政府网) — Expansion of Individual Travel to Taiwan Benefits Over 300 Million Mainland Residents
2015-03-18 · Chinese
As the market for travel to Taiwan grew, travelers increasingly wanted to arrange their own in-depth trips rather than packaged tours. Na Yao founded Fishtrip to provide efficient individual-travel services to Taiwan for mainland tourists. Through an innovative business model and efficient resource matching, Fishtrip quickly won user recognition. Na Yao noted that the platform not only enabled personalized travel but also fostered cross-strait exchange.
On television (2014–2015)
Fishtrip covered on CCTV, TVBS, and EBC — watch the broadcast clips